Future-proofed strength. Rewired from the nervous system out.
Unlock your body’s full capability. Expert eyes on your movement, neural-integrated changes, and clean movement that lasts.
The Kinetic Edge Difference:
Doctor of Physical Therapy
Avoidable injuries are the ultimate progress killer. If you’re putting in the time to train, each rep should move you forward, not lay the groundwork for a setback. I bring my keen eye to catch compensations before they turn into a nag. Instead of single purpose rehab routines, you’ll get my 8+ years of clinical insight distilled down into high-yield exercises that address multiple aspects of mobility, mind-body control, coordination, and strength at once.
Rewire Your Movement
Your nerves control your muscles, and if we don’t look at your control system, we’re missing half the picture. Stretching and strengthening are important, but if you’re hitting a block, we use neuro-based techniques that pull you out of compensatory patterns and retrain your body so clean movement becomes your default, and not something you have to think about whenever you’re moving.
First-Hand Athletic Insight
I love trying new activities, and have first-hand experience in 20+ sports- from rock climbing to pickleball to snowboarding. You won’t need to explain what your sport requires to me. I understand those small details and know how to prime your body to excel in them safely.
"FIVE STARS!!!
Selena is a phenomenal trainer who really personalizes our work out sessions so it addresses physical issues but also gets me in SHAPE!
I cannot say enough wonderful things about Selena! She is genuinely one of the best personal trainers I could ask for.
What I appreciate most about her is how she strikes the perfect balance between respecting my physical limits and pushing me to accomplish things I never thought I could. She listens to me and my body, takes my concerns seriously, and knows how to challenge me without ever making me feel like I need to push past what is safe or comfortable.
Having dealt with a previous injury and asthma, I especially appreciate how attentive and adaptable she is. If something isn’t feeling right or my asthma starts acting up, she’s quick to modify an exercise or adjust our session on the fly without making me feel like I’m falling behind. She always finds a way to keep me moving forward.
And just as importantly, she makes working out FUN! We laugh throughout our sessions, she keeps me accountable, and she genuinely makes me look forward to training. Even on days when I’m not feeling particularly motivated, I know I’ll leave feeling better about myself and proud of what I’ve accomplished.
Selena doesn’t just help me become physically stronger—she helps me build confidence in myself and what I’m capable of achieving. I couldn’t recommend her more highly!"
"I HIGHLY recommend Selena as everyone's personal trainer, no matter the age or physical ability. Selena is super qualified (actually maybe overly qualified) but they never make me feel bad about my weak areas or body image. I came in with previous injuries from doing various sports, hoping to strengthen those body parts to prevent re-injuries. Selena not only strengthened my body overall, but they also taught me how to do each exercise correctly. Since working with them the past year, I've been able to workout with proper form (no more injuries -yay) but also recognize which muscles were weaker and over compensating. I've been noticing the difference in my physical ability in my everyday life and sports. Plus, I feel more confident at the gym and motivated to exercise because of Selena."
"Selena is exceptional! I first worked with her when she was my physical therapist. Because of her special care and sensitivity to my pain and my range-of-motion restrictions, her protocols and treatments made all the difference in basically curing my shoulder injury. I finally saw how positive physical therapy can be after having numerous unsuccessful physio experiences.
I work predominantly at the computer in architectural design and most of my interests require a lot of sitting for cross stitching, jewelry-making, painting and crocheting. Neck, shoulder, elbow and wrist pains have been a fact of life for me. After working with Selena in physical therapy I asked her if she would be interested in training me to help me strengthen my muscles and help my bone health as I was entering menopause and there is a history of osteoporosis in my family genetics. I’ve also had thyroid cancer and my endocrinologist warned me that my bone health should be better optimized, particularly at this stage in my life.
Hiring Selena as a trainer was so beneficial for me that my husband started to join me. He has had problems with his knee after his fall post knee-replacement surgery. Selena’s unique understanding of the body’s muscular, skeletal and nervous systems has given her a unique perspective on the training that she provides for us. She sets up our workouts in multiple circuits of 3 exercises that we can do simultaneously that take into account what we all agree we’d like to focus on that week as well as our goals and limitations.
Having a personal trainer is not a small investment but it is a much smaller investment compared to the amount of pain, work and money one spends with having an injury or worse, having an inferior trainer who leads you towards injury. This has happened to me in the past. The investment we make in Selena is the best investment we’ve made in ourselves. If you’re going to make this kind of investment you’re better off finding the best person out there for the job and Selena is that!"
Assess. Rewire. Perform.
Movement Analysis
I look at HOW your body moves and identify any deviations, asymmetries, and imbalances. We address them from day one, before they compound and turn into pain, injury, or keep you from your peak performance. This isn't taught in physical therapy school. It's a skill I've gone out of my way to develop, and have refined over hundreds or thousands of analyses throughout my career.
Corrections That Stick
Many trainers and physical therapists will keep the rehab or prehab type exercises isolated in warm-ups. The thing is our bodies don't know how to translate that when we're moving in real life or in our sport if there's no bridge to get us there. I integrate corrections directly into your functional strength exercises so it's wired in your movement patterns when you're back at full speed.
Perform
If you've ever had a little nag or an injury, you know it can take you out from what you love for a while. Instead of reacting to what comes up, these first two steps keep you ahead of potential setbacks. With clean movement, we'll set you up for a strong, resilient, responsive body for the long run.
Meet Selena
Hi, I'm Selena Seto. I have been a Doctor of Physical Therapy for 8 years and a Certified Strength and Conditioning Specialist for 11 years. I graduated physical therapy school thinking there were major gaps in the system- there had to be more to just stretching and strengthening to effectively rehab an injury or keep it from coming back again.
I dove deep into PRI-based (Postural Restoration Institute) mentorship and continuing education right after school, and learned about patterns humans develop over time, natural asymmetries that can tip the scales and become detrimental, and ways to neurally integrate changes to achieve cleaner movement.
Guiding people back from injury to the activities they enjoy is so rewarding to me, and even more so when I do it efficiently and sustainably. Over my years in the clinic, I've developed a keen eye for movement deviations, knowing what to test for, and knowing what works effectively. I pride myself on my clients' successes, AND future-proofing them along the way.
I love trying new things, and throughout my life, I've played a wide range of sports. As a personal trainer and performance coach, I pull from that first-hand experience, knowing the nuances and fine details of what's required in these sports, including:
Certifications & Training
- Doctorate of Physical Therapy from Rutgers University
- Bachelor of Science in Health and Exercise Science from The College of New Jersey
- PRI (Postural Restoration Institute)Myokinematic Restoration, Postural Respiration, Pelvis Restoration. Deeper look at human anatomy, asymmetries, and natural patterns that develop (why it's often a right-sided ankle sprain vs left, or how quads may act as abductors, how information from our feet, teeth or eyes can change our resting posture, and more). And ways to tap into the nervous system to make changes last vs the typical massage, stretch, tightness comes back.
See all certifications +
- National Strength and Conditioning Association Certified Strength and Conditioning Specialist
- Rocktape FMT Basic and AdvancedTaping methods for support, swelling reduction, muscle facilitation or inhibition.
- ImPACT Trained Physical TherapistConcussion care training that looks into the vestibular, vision, and proprioceptive systems and returning to sport.
- FMS Functional Movement Screen Level 1A popular movement screen system.
- SFMA Selective Functional Movement Assessment Levels 1&2A deeper dive in movement screening, and selecting the most efficient and applicable tests.
Services
1-on-1 Personal Training
RecommendedStarting at $185/session
My full attention during our individual sessions. Addressing what your body needs while working within the energy your body has capacity for that session. Easily adjusting to any nags that come up, and making sure you feel the appropriate muscles, to the desired intensity.
Partner and Small Group Training
RecommendedStarting at $100 per person per session
Train with a partner or a few friends! Work towards your goals and achieve clean, efficient movement based off of your analysis results, while still getting my personalized attention and adjustments.
Virtual Sessions
Starting at $155/session
Live, real-time coaching from wherever you are. The same eyes for your form and cues you'd get in person, from the comfort of your own space. Available for 1-on-1, partner, or small group training.
Online Programs / Hybrid Options
Starting at $225/mo
A program built around your movement analysis, schedule, and equipment, with regular check-ins and video form reviews to keep you progressing between sessions. Periodic virtual or in-person sessions often complement this option well.
Ready to optimize your movement?
Start with a movement analysis and see what's holding you back.
Book NowTraining Philosophy +
Nervous system is queen
Our nervous systems are in the driver seat, and can even re-pattern the way we move, and our resting posture. In order to effectively make changes, we have to tap into the nervous system.
Sometimes, less is more
This might sound counterintuitive coming from a personal trainer, but sometimes, it pays to take a step back. If you're running on low energy and only have 30% to give, an all-out workout won't be the most beneficial. I gauge your levels and will adjust to what would be productive that session, so we don't burn out your system. Also, fewer reps with good form > more reps with bad form.
Every exercise has a purpose
I won't give you exercises for the sake of getting you to sweat. Often, I'll give you exercises that work 2-5 different components at once. Our bodies often have to control multiple things at once, so we train that way.
Movement screening is essential
I cannot blindly give you a set of exercises to do without first seeing HOW your body moves. Most people have deviations in their movements. If we are adding load and repetitions, I have to make sure your body is set up well and has "earned the right" to safely perform those movements. This is key in preventing injury and further setbacks.
Build a Body That Performs for Life
Every client starts with a movement analysis — in person around SF and the Bay, online, or a hybrid of both, whatever fits your schedule.